Why Pollux?

Because good research depends not just on knowing the research business, but also on understanding the market and knowing how to speak to your consumers.

At Pollux, we can do both.  Our expert certified researchers have decades of combined experience in the qualitative industry and utilize all the latest innovations in the field.  What sets us apart is our knowledge of today's target markets, from the latest in emerging technologies to the hottest youth trends. We help you find the right people and ask them the right questions in the right context to get you the information and actionable results you need to stay competitive.

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Client Spotlight

361 Degrees Consulting has worked with The Pollux Group on numerous focus group projects.
 
"A brilliant moderator, David has a great sense of strategic thinking and probes respondents to obtain insightful opinions. I highly recommend him."
 
- Lawrence Yeung

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© 2006 The Pollux Group Inc.